Versatile and experienced writer and longtime PR and marketing pro who can create key messaging and custom storytelling for restaurant/hospitality, consumer and B2B clients to deliver results-driven strategic branding; longtime freelance journalist who can also strategize and pen myriad PR and marketing materials/copy: Press releases, pitch letters, social media strategy/content, website content and landing pages, proposals, op-ed pieces, ad copy for print, radio, billboard, web banners and banner ads. On any given day, I might be writing a feature on a band like Death Cab for Cutie or singer/songwriter Lucinda Williams and the following day switch gears completely crafting recruitment brochure copy for an assisted living chain and web banner copy for a bank. Of course, in a perfect world, I'd be doing my PR and marketing best to get the word out about a chef-driven restaurant and/or restaurant group or an up-and-coming restaurant chain.